Credit bureaus collect and collate personal financial data on individuals and businesses, from data furnishers with which the bureaus have a relationship. Data furnishers are businesses, utilities, debt collection agencies, public institutions and the courts (i.e. public records) that a consumer or business has had a relationship or experience with. Data furnishers report the experience with the consumer or business to the credit bureau.
A major credit card company, wants to promote a new credit card. They contact the credit bureaus and deliver a profile of the kind of person they think will be interested in the new card. The profile might include things like personal income, region or state the person lives in, number of credit cards, credit score, etc. The credit bureau then searches through their records looking for anyone that matches that profile. If you fit the profile, an offer is mailed to you or someone calls you on the phone at dinner time. It’s one of the ways the credit bureaus make money.
A good credit rating is very important. Businesses and financial institutions inspect your credit history when they evaluate your applications for credit, insurance, employment, and even leases. Based on your credit payment history, companies can choose to grant or deny you credit provided you receive fair and equal treatment.

